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Distinct multi-screen behaviors emerge, opening up new marketing opportunities: report | Mobile Marketer

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CPG Connect | Status: is encouraging members to get involved i... Read more
Posted in May
By Chantal Tode

While marketers increasingly recognize the need for multichannel marketing as multi-screen content consumption grows, many fail to grasp the different needs driving distinct cross-device behaviors.

http://www.mobilemarketer.com/cms/news/research/17860.html
 

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